The integration of the human voice into AI-generated content becomes a central issue as soon as artificial intelligence tools are used to produce text for marketing purposes. For a small or medium-sized company, or for an independent content creator writing for SMEs,...
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We provide practical content to help you improve your editorial strategy and content production. Each resource is designed to help creators—freelancers, bloggers, small businesses, SMEs, and marketing teams—gain clarity, consistency, and efficiency while staying aligned with their brand identity.
Why Google Penalizes AI-Generated Content That Lacks Added Value
In a context where the production of AI-generated content is becoming increasingly widespread, the question of editorial added value has become central for any content creator seeking to maintain long-term visibility. AI content penalised by Google for lacking added...
How to balance AI and human input to strengthen your editorial strategy
In a context where content production continues to accelerate, the ability to structure an editorial strategy that balances AI-generated content with human intervention has become a central issue for independent creators. The goal is to offer a clear, accessible, and...



